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West Coast Signs is installing new LED signage for Floor Mart.
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West Coast Sign has installed the new Marshall Landing Sign. ...
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West Coast Signs is happy to announce they will design and install new signage for Florida Cancer Specialist starting with eight locations in the Orlando area. ...
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West Coast Signs wins the bid for Nature's Organic Smoke Shop. West Coast Signs will be designing and installing a 3ft x 14ft cabinet sign with an LED. ...
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West Coast Signs recently completed the installation of a ClearView color outdoor led sign in Bradenton, FL. The double faced sign replaced outdated monochrome red signs that had been in use for 7+ years.
The resolution of the LED message sign is P18 which provides very good viewing resolution from nearby State Road 70 which optimal viewing distance of 125+ feet.
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LED Signs come in various "resolutions" which helps determine how well your graphics look on the sign. For instance, a 34mm pitch means that the distance between the center of each pixel is 34mm. These are actually very low res LED signs and are used predominantly for DOT highway informational signs where the viewing distance is typically 150 feet or more.
The most common resolution configurations for outdoor color LED signs is 16mm to 20mm. The 20mm signs offer great viewing resolution from 100 feet or more away. The 16mm signs are great for 75 feet or more away. If your customer will view your sign from 40 to 60 feet away you'll want to consider a 12mm or 14mm outdoor digital sign for optimal viewing results.
Ask your sign company or sales rep for a demo of different resolutions before making your decision. This is a big investment so it's important to match your expectations with what you think your potential customer will be seeing....
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Apple, Dell, HP, Blackberry, Vizio - all products that are manufactured in the Shenzhen region of China - the same area that most LED message signs are manufactured. So why can't you just "order" your LED sign directly from China on the internet? It's very simple - YOU WILL GET BURNED.
Yes, all Dell laptops are manufactured in China but would you order a laptop from China - site unseen? Probably not.
That's the same with your LED message sign. ALL LED signs come from China - the same way all televisions sets come from China. The differences are the components that go into the sign and the support/spare parts that come with the sign.
Clearview LED Message Signs are built with the best of breed components: Epistar LEDs, Linsn Controller Cards, aluminum cabinets and UPGRADED UL Meanwell Power Supplies.
Secondly, all Clearview LED Message Signs come with a spare parts kit which includes a spare LED module, a spare power supply and a spare controller card - all the parts you would need to keep your sign up a running without waiting for spare parts from the manufacturer.
How about tech support? Clearview LED Message Signs keeps a staff of qualified tech support personnel...
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Changeable digital signs are the most effective means of advertising out there with costs per CPM of approx $.75 versus $8 - $12 for TV, Radio and newspaper. Before buying an LED sign, you need to know the local ordinances and code pertaining to their usage.
Most jurisdictions have limitations on LED signs regarding size, frequency of change, brightness, etc. The best bet is to hire a sign company who has extensive experience with LED signs in order to make the transaction a smooth one - otherwise, you could be paying $1,000s for something you can't use.
Regulations to keep in mind include: Collier County - Naples - no LED signs allowed. Sarasota County - no LED signs allowed. Manatee County, FL LED signs allowed with some limitations. City of Sarasota, FL - LED signs allowed with some limitations. City of Tampa and Hillsborough County allow LED signs with some limitations as do Pinellas County, Largo and the City of St. Pete.
The City of Orlando does not allow LED message signs although Orange County does. Osceola County does allow LED signs.
Polk County, Bartow, Lakeland and the surrounding areas do allow outdoor digital led signs.
The City of Sarasota allows outdoor digital signs but...
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LED outdoor digital signs are the most effective means of advertising/promotion available to a retail/storefront establishment and it's important to understand that the LEDs are actually a consumable. In other words, the LED lamps tend to dim out over time and since an LED digital sign is good for 80,000 - 100,000 hours, there are some tricks that we use to extend the useful life of the sign.
First, set the scheduler in your LED control software for the sign to shut off from 12:00 midnight until 6:00 am. This will help increase the effective life of the sign from 7 years to 10 years.
Secondly, use the auto dimmer capability of your sign. Today's LED digital sign is meant to be clearly seen during the middle of the day so they are extremely bright. By using the auto dimmer to reduce the brightness as night falls you will extend the life of your sign by several years.
Here is a photo of a recent 16mm Cleaview LED Sign by West Coast Signs installed in Tampa, FL. It is running at 30% brightness in this photo which is plenty bright enough without being a distraction.
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The latest generation of LED digital message signs are extremely bright and they need to be regulated but the user in order to prevent distractions for night time drivers.
West Cost Signs recently installed a double faced 16mm Clearview LED sign in Clearwater, FL on busy Hwy 19. The sing looks great during normal daylight hours but is much too bright in the evening. Fortunately, the sign is equipped with an auto dimmer which is a photocell that detects the outside ambient light and dims or brightens the sign accordingly. The sign now runs at 30% brightness during the evening and about 80% brightness during the day.
The benefits of using the auto dimmer feature on your sign included 1. Fewer motorist complaints 2. Less power usage 3. extends the life of the digital led sign.
You can watch daytime play of 16mm LED sign at:
http://www.youtube.com/watch?v=_XPMn-zfXF0
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West Coast Signs of Bradenton, FLorida recently completed the installation of a high resolution 12mm LED digital sign at 1505 N. Florida Avenue in Tampa, FL.
The original sign was lowered approx 3.5' to the new height of 15' with a sign face of approx 6' x 8.5'....
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A new technology is giving advertisers the unparalleled ability to change their ad messages quickly and efficiently. The same technology is making communities safer by helping catch fugitives and find lost children. It’s providing valuable information to keep the public informed about issues important to them. And it’s all wrapped in a familiar, comforting package: the billboard.
Digital technology’s marriage to billboards is one providing countless benefits to diverse groups of consumers. There are hundreds of digital billboards in the United States, and that number is expected to grow by several hundred over the next few years.
Digital billboards are updated electronically through a variety of methods. Some are networked together, most are operated remotely, and all of them can be updated quickly, sometimes with just the click of a mouse. This ability gives digital billboards flexibility and nimbleness.
This nimbleness gives local businesses a unique and powerful way to reach a large number of geographically targeted consumers very quickly. In Toledo, OH, the Toledo Blade newspaper has used digital billboards to display daily headlines and even to deliver breaking news. In other cities, television stations use...
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Among the more obvious advantages of LED signs over static signs are the dynamic ways they allow you to communicate in ways static signs simply can’t.
:: Video or Flash messages for the ultimate in attention-grabbing power
:: Dynamic Artwork and other content customized for your business or organization
:: Regularly updated libraries of artwork to keep your message fresh and interesting
:: Automated message rotation so you can set your messaging schedule and get back to work
Of course, your LED sign can’t do all these amazing things for you unless you know how to operate it. And
odds are you’re not a software engineer, so you should look for a sign with intuitive software that makes
it easy for you to get your message seen. You should also strongly consider a company that offers readily
accessible training and support on its sign’s software program. And if you, like other business owners,
wear multiple hats and find yourself stretched for time, consider a company that can offer creative services
to keep your sign singing your specials.
Simply put, look for a company that makes it easy for you to get the most out of your LED sign....
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...that's right. LED electronic message signs offer the lowest cost per thousand impressions when compared to any and all types of advertising.
For example, the CPM for newspaper advertising is approximately $8.40. The CPM for radio is around $14 and for local TV it's $12.
Now consider the CPM for your LED digital message sign. Let's say you spend $30,000 on your new LED sign. And let's say that the sign has a life expectancy of 8 years. The amortized daily cost of the LED sign would be $10.27. Add $2 for electrical to run the sign and you get $12.27 per day. Lets say that your traffic count is 25,000 vehicles per day. That would give you a CPM of approximately $.50. That's right, fifty cents per 1,000 impressions - and that's counting drivers only - what about the additional impressions on passengers?
Let's go a step further....an ad in the paper, on the radio or on the TV requires add'l action by the potential customer - he or she needs to drive to your store. The customer you're reading with an LED sign is already in front of your store. Therefore, your quality of CPM is significantly higher than other forms...
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....and yet the least expensive form of advertising. That, according the the SBA re-enforces what any successful retail business owner already knows. The SBA goes on to state that 85% of a business' clientele comes from within a 5 mile radius of their location. How is it best to reach your customer as he/she is driving by? A sign, of course.
Now, imagine if you could tailor your message daily - or better yet, have multiple messages displayed daily. Now you can with an LED message center from West Coast Signs. Reach your customer with a timely compelling message. For instance, you could advertise a breakfast special between the hours of 6:00 am and 11:00 am then change to advertise your lunch special from 11 to 2 pm and then promote your dinner specials from 2 pm to 8 pm.
Replace your phonebook advertising with an LED message center and watch your ROI skyrocket....
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When purchasing an LED Message Center, you're often faced with options that include different "pixel pitches". Don't get confused....pixel pitch basically describes the density of the LED pixels on the message system. The more dense, the higher the resolution and the more data you can display.
When talking about pixel pitch, please remember that the lower the number, the higher the screen resolution. For instance, a 14mm screen has much more resolution than a 20mm screen. The reason for this inverse relationship is that pixel pitch is the measurement from the center of one pixel to the center of the neighboring pixel on your screen. The smaller the distance, the tighter the resolution.
This chart will give you some general ideas on pitch.
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West Coast Signs recently installed a new ClearView 16mm Full Color LED Message Sign for Patio Factory Super Center on US41 in Bradenton, FL. The job involved removing old box signs, replacing pan embossed sign faces and installing the LED faces which were hardwired into the supplied dedicated control computer. West Coast Signs also provided extensive training and content management for the first month of operation.
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West Coast Signs has installed a 14mm Hi Res ClearView LED Sign for Dr. RX Weight Loss in Sarasota, FL. The doubled sided sign is bright enough to cut through the southern exposure of the Florida sun and utilizes an autodimmer which reduces the brightness in the evening so as not to distract drivers.
West Coast Signs also managed the content for the message center since the Feb, 2010 install.
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West Coast Signs recently completed the installation of a ClearView 12mm color LED Message Center for Dr. John T. Moor in Sarasota, Florida. The project included the permitting, manufacture and installation of the entire sign structure and the LED signs. West Coast Signs is also providing content management for the office as they promote the Advanced Sports Medicine Center.
West Coast Signs is a Florida State Licensed Sign Company that specializes in the installation and implementation of LED message signs. They are a turnkey solution which includes permitting, engineering, manufacturing, installation and content management for LED message centers.
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WCS of Bradenton, FL recently completed the installation of an 18' high main ID sign with ClearView LED message center for the Fire College of Florida in Ocala, Marion County, Florida. The job was awarded to WCS after a lengthy bid process that evaluated expertise, experience and price. The new LED message center ties into the College's main network via 500 feet of fiber optic cable that was provided by WCS along with the transceivers.
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Bradenton, FL based West Coast signs was recently awarded a bid to supply and install a color LED message sign at the City owned Sunken Gardens sign in St. Petersburg, FL. West Coast Signs beat out 15 other bidders for the project and received the LED Sign award after careful scrutiny by the City Purchasing Dept....
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